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When you have a new suit, don’t just stay at home

Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects…


by Artisan

The Value of Research

Just the other day I happened to wake up early. That is unusual for an engineering student. After a long time I could witness the sunrise. I could feel the sun rays falling on my body. Usual morning is followed by…


by Artisan

Goodbye Mr Jargon, welcome Mr Simplicity

When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. After a long time I could witness the sunrise. I could feel the sun rays falling on my body.


by Artisan

If it’s not sold, it’s nothing.

Every selector has the potential to have unintended side effects by targeting unwanted elements or clashing with other selectors. More surprisingly, our selectors may even lose out in the global specificity war,…


by Artisan

Hey DJ play that song

Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects…


by Artisan

Me Myself and I

Many years ago, I worked for my parents who own a video production company. Because it is a family business, you inevitably end up wearing many hats and being the czar of many different jobs. I mainly managed projects…


by Artisan

My tech travel setup

One of the easiest ways to improve travel photos is shooting in better light, and the best light is often in the hour after sunrise and before sunset. That’s because the light takes on a warm golden hue and hits the…


by Artisan

Learn the rules first

I was recently quoted as saying, I don't care if Instagram has more users than Twitter. If you read the article you’ll note there’s a big “if” before my not giving of said shit. Numbers are important. Number of users is…


by Artisan

The new brand identity

When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. I’ll never forget the conversation with the aquarium fisherman, forest ranger, and women at the Thai…


by Artisan

Sounds from the streets

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked up with clients…


by Artisan

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